BBM I Semester FM: 100 PM: 50
Subject: Business English Time: 3
Hrs.
Candidates are
required to give their answers in their own words as far as practicable. The figures
in the margin indicate the full marks.
Group A: Brief
Answer Questions. (10×2=20)
a. What is the
general context of “New Nepal”?
b. Define the term
'imperialism'?
c. What etiquette
should the human being exhibit in the natural world? (The Etiquette of Freedom)
d. Define the terms
metaphor and metonymy. (Light My Lucky)
e. What does the
metaphor “Angel in the House” stand for? (Professions for Women)
f. Rewrite the
following sentences in direct speech:
1. Critics said it
was likely that the new film would break box-office records.
2. My doctor told
me I'd feel much better if I did some exercise.
g. Complete the
following sentences using the appropriate form of can/able to.
1. Sorry I …… get
out to meet you last night but I had to babysit for some friends.
2. One day, we
……..cure many common illnesses.
h. Give the past
participle form of the following irregular verbs:
1. bite 2. bring
i. Write the
missing words in the following sentences. The first letters are given.
1. Heavy rain
caused a l………. after many trees on the hillside had been felled.
2. A severe f…… in
the south of the country left thousands starving.
j. Complete the
following sentences appropriately:
1. If only I ……..
go out tonight. The football Cup Final is on TV.
2. I do wish you ……
more carefully. I've said the same thing three times already.
Group B: Short
Answer Questions (Any Six) (6×5=30)
a. Discuss
"Here I Love You" as a love poem. (Here I Love You)
b. Find the odd
word and write it down from the following word groups:
1. Soundtrack subtitles easel
2. Canvas plot chapter
3. Lyrics tune sketch
4. Clip premiere gallery
5. Stage landscape rehearsal
c. What gender
roles should a daughter perform in Nepal? Explain. (Girl)
d. Has God created
the universe in jest or in earnest? Give reasons for your answer. (Jest and
Earnest)
e. Explain the
moral of the folktale “The Hundredth Dove.”
f. Use an
appropriate word to complete the inversions in the following sentences:
1. No sooner……..
the firemen extinguished one forest fire than another started.
2. Never before …….
I been so petrified as when I did a
parachute jump.
3. I suspect that
only much later from now ……. we find out the cause of the explosion.
4. Little ……… we
know at the moment where the ability to clone humans might lead.
5. Under no
circumstances ………… passengers permitted to smoke on the flight.
g. Complete the
following sentences using the correct form of the verbs in brackets.
1. His back was
aching because he…….(dig) in the garden all day.
2. ……(your father/
work) abroad at present?
3. Maria left
college early today because she ……..(have) a dental appointment an hour ago.
4. As soon as it
stops raining, we …….(take) the dog for a walk.
5. My neighbor
couldn't stop because his bus ……… (leave) and he didn't want to miss it.
Group C: Long
Answer Questions (Any Three) (3×10=30)
a. You are on the
planning committee representing Nepal for an international cultural festival in
London. Write a proposal for the festival organizer suggesting what should be
included in the festival to represent the culture of Nepal and explaining why
you think the aspects you have chosen would be of special interest.
b. Write a five-paragraph essay on "Use of Environment-friendly means of Transportation in
the 21st Century". Follow the standard essay writing format as discussed
in the Writing Guide of Cambridge Advanced Result.
c. How does the
speaker move between concepts of freedom and bondage in the poem? Explain "The
Parrot in the Cage" as a symbol of Nepalese Society under the Rana Regime.
(The Parrot in the Cage)
d. There was a
practice of killing street dogs by the Kathmandu Municipality in the past. Now
they have stopped doing it. Do you think the policymakers have realized the rights
of animals? Explain the essay you have read. (The Rights of Animals)
Group D: Case Studies (6+8+6=20) Read the following case and answer the question asked below:
Staying tuned in to
a customer’s concerns is the number one focus of proposal writers at
Hewlett-Packard. A proposal today, especially in a global environment, involves
more than merely supplying a product. Mary Piecewicz, at Hewlett-Packard, says,
“It’s more like a marriage between two companies. Before we can write a
proposal, we need to be detectives and learn as much as possible about the
potential partner.” HP begins searching for information. From the customer’s
annual report, news release, industry reports, and other sources, HP detectives
search for specifics about its products, strategies, and company culture. What
hot buttons is the company likely to respond to?
In organizing proposals, HP always responds to the customer’s outline. If the customer doesn’t specify a plan, proposals are arranged as follows: Section 1 includes the executive summary, which is the most important part of the proposal. It spotlights the hot buttons and the proposal criteria outlined in the request for proposal (RFP). Section 2 covers specifications and technical descriptions. Section 3 lists costs, terms, and conditions. Section 4 presents supplemental literature, including generic resume and staff qualifications. Authorization to proceed is usually discussed after receipt of the proposal. In this way, customers can negotiate a formal agreement with the sales account manager. Because of its importance, the executive summary gets special attention. It may open with a brief history of HP, but its primary focus is on the customer’s needs. “We address every customer issue and specify our ‘differentiators,’” explains Piecewicz. “What makes HP stand out from our competitors? The executive summary is really the selling tool in our proposals, and we spend the most time on it.”
Questions:
a. Why is it Important to become a “detective” before beginning to write a proposal?
b. If Hewlett-Packard were preparing a proposal for a Fortune 500 company, what kinds of information, and where should the proposal team investigate? Where could it find such information?
c. What is the most important part of an HP proposal, and what should it include?
…The
End…